“This is a historic fork in the road, and we are standing at it now,” argued CISAC President Björn Ulvaeus at the organisation’s centenary General Assembly ahead of a day interrogating how creators can embrace generative AI without risking erasure.
Two webinar sessions on 1 and 2 July will introduce AVR+, the new global format designed to improve music data exchange across the audiovisual rights ecosystem and demonstrate how organisations can begin using it.
